You’re in IT. You’re responsible for managing your company’s Office 365 email signatures. And you’re fed up. Fed up with the limitations of Office 365 and Exchange online. Fed up with the hassle of trying to keep employees from tampering with their signatures. And fed up with the marketing team always on your back (something about email signatures being an engaging campaign channel, but can you please help set it up for them)? Whatever happened to the idea that managing email signatures should be simple?
Thankfully, with Rocketseed it is. We understand the challenges that Office 365 email signatures cause IT managers. Why? Because we get just as many enquiries from IT managers like you as we do from marketers.
So here are the 7 questions we get asked most by IT managers – an IT FAQ if you like of Rocketseed email signatures for Office 365 – and we’ll start with the big one…
1. How does it work?
Rocketseed Office 365 email signature manager is an SMTP relay with a secure, access-controlled, web-based user interface. Connectors within Office 365 route your emails to the Rocketseed server, which applies the signature and any banner campaign required), and the branded email is then securely resubmitted to Office 365 via a closed SMTP loop. This means that even though your email is being branded by Rocketseed, it doesn’t leave the secure Azure cloud environment before final delivery to the recipient. So the ‘mailflow’ looks like this
2. How easy is it to set up, and how long does it take?
Using an SMTP relay centralises the whole process, making Rocketseed for Office 365 very easy to set up. Unlike plug-in solutions, there’s no need for every user to download software to set up their signature. As for setup time, you can get started with Rocketseed in just days. Rocketseed can be enabled for individual senders or groups during testing and then easily extended to the entire organisation.
3. How secure is it?
It’s super secure! The user interface has role-based access levels using secure (https) connections and all email conversations are TLS encrypted between Office 365 and Rocketseed. Once installed in your Azure cloud it should be emphasised that at no point can we at Rocketseed view any of your email content.
You can rest assured that the Rocketseed Azure-hosted branding appliances are kept up to the most recent patch levels, and the software is security audited and penetration tested regularly. Throughout the installation and maintenance process we will only undertake work with approval from your information security team.
4. Who’s in control?
That’s up to you. IT? Marketing? Multiple administrators? Whoever it is, on-brand email signature consistency across your company requires full control. Rocketseed Office 365 email signature manager gives administrators central control via our browser-based interface (no installations or downloads required).
Admins can update employee signatures at the click of a button, whether it’s one, a hundred, or ten thousand, ensuring individual employees can’t ‘creatively personalise’ their own off-brand signature. It’s easy to assign signature variants to different departments and individuals when required. By synching with Azure Active Directory, any changes to employee details are automatically updated in their email signatures.
5. Does it work on mobile devices?
Of course. Rocketseed email signatures perform perfectly when email is sent or received on any device. Our signature templates use responsive HTML mark-up, so signatures are sized automatically, ensuring easy readability and consistent design when viewed on PC, tablet or smartphone. Rocketseed Office 365 email signature manager can embed all branding images so there’s no danger of them being blocked, appearing as corner red-crosses. What’s more, we continually test to ensure that email signatures render correctly on the broadest range of email clients and on the most popular mobile devices.
6. Will it keep the marketing department happy and off my back?
Oh yes. For two main reasons…
Firstly, by giving them an ‘administrator’ role with central control of your Office 365 signature management, they can be effective ‘brand guardians’ again, ensuring all email signatures are professionally on-brand, consistent and compliant company-wide.
Secondly, by choosing Rocketseed you’re giving your marketing colleagues the new ‘hero’ marketing channel. After all, it’s a noisy world out there and effectively-branded one-to-one employee emails cut through the noise – achieving real engagement, with click-through rates that bulkmailers can only dream of!
7. Once it’s set up, am I on my own?
Not at all. Something that really sets Rocketseed apart is that we take our support service (and we mean real ‘human’ support) very seriously. We give you full training on the Rocketseed interface so that you can get the most from the tool and there’s 24-hour technical support with a real expert to speak to. What’s more you’ll get a dedicated account manager (Here’s 7 reasons why they come in handy) who can take care of your design, updates and campaign management. So whether it’s IT or marketing, you’ve got the Office 365 email signature support you need.
So there you are. An Office 365 email signature management solution that’s simple to deploy, super-secure, saves you time and effort and gives you complete control and great-looking results. Your marketing department will thank you for it (and stay off your back).
Want to get started? Let’s talk. Simply contact me to arrange a demo and see exactly what Rocketseed signature management for Office 365 can do for you.