The Rocketseed Blog

Thoughts, musings and opinions from all kinds of Rocketseed people across the world…

A graphic showing two boxes, one with an image of a woman covering her face inside.
The words "Tell Us How We're Doing", each contained in a colourful speech bubble.

How are you doing? Find out with every email

Everyone knows great customer service goes a long way. And there’s really only one way to measure your service quality – and that’s to ask, and listen to, your customers...
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Email branding alchemy for agencies: 5 golden rules

In their ceaseless search for shiny new marketing channels to promote their clients, many marketing agencies are overlooking a truly ‘golden’ oldie – their clients’ everyday employee email...
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7 signs your email signature needs a New Year service

We’d be very surprised - and slightly worried if sorting out your email signature was at the top of your New Year’s resolutions list. But once you’ve started your new fad diet, joined the gym...
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A row of deer icons and one elephant icon in white on a green background.

Cut through the clichés this Christmas…

It’s the month of Christmas clichés - tinsel, turkey, trees and toys. And your business brain is baffled - how to cut through all the noise? Rocketseed’s the answer – just keep reading through this rhyme...
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A white question mark in quotation marks over a textured blackboard background.

To quote, or not to quote? That is the email signature question…

Whether you’re a student just starting uni or college, or you’re a recent graduate entering the job-hunting jungle, the old saying still holds true – first impressions count...
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A close up of hands typing at a keyboard.

Email Signatures for College and University Students

Whether you’re a student just starting uni or college, or you’re a recent graduate entering the job-hunting jungle, the old saying still holds true – first impressions count...
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Two square icons depicting a pencil drawing a line, one with a plus sign in the corner, above two square icons depicting an envelope with lines radiating from it, one with a plus sign in the corner.

Is your everyday business email really designed to do business?

As corporations become more and more aware of the importance of email signatures and email disclaimers, so they’re now also...
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A selection hand hovers over a link titled "Spam (254)".

Onliner spambot leaks 711,000,000 email addresses. Are you on the list?

Onliner Spambot, one of the largest spambot’s ever seen has recently been uncovered by a Paris-based security researcher known as...
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The 'at' symbol made from hundreds-and-thousands sprinkles on a turquoise background.

Is email beauty only screen-deep?

They say looks aren’t everything, but when it comes to email, it looks surprisingly like they might be. Why do I say this? Am I shallow and superficial when it comes to email signatures or think that an...
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A man in a shirt, tie and suit pants walks a tightrope made of metal chain links, with a city skyline in the background.

5 ways email meets B2B marketing challenges

B2B marketing has always thrown up its own set of patience-testing challenges. From reaching the right-decision makers to nurturing prospects through an often long and complex sales process...
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A piece of paper on a metal hook, with the words "Username" and "Password" written on it.

Are You A Victim of Email Whaling?

Whaling, commonly known as spear-phishing is now targeting many business executives such as CEO’s, CFO’s and CTO’s. While a regular phishing attack attempts to maliciously steal a user’s sensitive...
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Rewardingly Hard to Win

Why are we, an ‘email branding’ business, sponsoring this year’s DMA B2B Campaign Award? Is it for the profile-building programme mention? A boozy night out in the name of networking? Or perhaps...
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The Windows Server 2012 R2 Certified logo superimposed on a black and white photo of a young boy posing in a superhero costume.

Microsoft Certification for Email Signatures – Big News for Us, Good News for You.

We’ve got a big announcement & we’re thrilled about it. Microsoft has formally issued Rocketseed its certification for Windows Server...
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Have you seen the warning signs?

OK, so there are no screeching sirens or flashing lights and you won’t need a hazmat suit(unless your boss reacts violently to badly branded email) but there are tell-tale warning signs of bad email branding...
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‘All Marketers Are Liars’ – Time To Get Personal

According to Seth Godin, marketing guru. What he’s really saying is that potential customers aren’t buying into the rhetoric anymore. They are looking for something you get from a one-to-one conversation...
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